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“I just can’t seem to keep my income consistent…”

March 7, 2025

Sitting by the fire recently on a quick getaway with Marc, I had one of those breakthrough ideas that only seem to come when we finally take a break. 

This one’s about something that keeps most entrepreneurs up at night… and since this realization hit me, I haven’t been able to stop thinking about how it could help you.

So before you head off for the holidays, I want to share this idea with you that will finally answer your stress when you tell yourself (like we all have):

“I feel like I’m doing okay financially, but I can’t keep it consistent. One month is $3k, another month $8k, then $4k, then $12k, and then $5k… One month things are good, even great, but then the next month it feels like I’m starting over again.” (And we all know that pit-in-the-stomach feeling that comes with it…)

But the answer is likely *not* what you’re expecting. In fact, it’s probably the opposite of what you’ve been told…

You see, most business owners think they need consistent revenue — and then they will finally have the safety and security they are craving.

But here’s the great news…

There’s nothing you are doing wrong!

Income as an entrepreneur IS inherently inconsistent.

(Trust me, even after years of business coaching, my own monthly revenue still looks like a rollercoaster ride.)

Some months you get paid for a big project or a few pay-in-full students. Other months you’re fulfilling and not really selling, so cash slows down. Inconsistency and uncertainty are part of what we signed up for.

The real secret is that YOU can still get paid consistentlyyes even with inconsistent income — and YOU get to create the stability you’re looking for.

After working with hundreds of entrepreneurs, here’s what I know for sure about how the consistency actually happens:

1 – You manage your revenue – When you have a real plan for revenue, you can see the months when revenue will likely dip. When you can see it before it happens, then you can build in cash injections or specific short sales efforts to minimize the low months. Think of it like checking the weather forecast — when you know a storm is coming, you plan accordingly (and head out with an umbrella).

Let me share a real example… One of our Cash Flow CEO students created a real revenue plan and was inspired to do a quick small retreat — which turned their historically lowest month of August into one of their highest months.

2 – You manage your profit – Here’s where most entrepreneurs get stuck: They stop at basic tracking (which is often behind or lacks an underlying money system). When you have a real plan for profit, you can manage the money in your accounts so that you set aside money in those good months and then can intentionally use it in those slower months, without resorting to scarcity or poverty thinking that something is broken in your business.

We have our Cash Flow CEO students do this and it makes for both a mindset and cash management game-changer. Low months no longer put them in a mental tail spin. Instead, it shows them they are in charge of the flow of money in their business.

Let this help you to view inconsistent revenue differently — so it becomes something YOU get to take responsibility for and manage instead of feeling a victim to it.

More money mindset shifts coming your way after the holidays… but for now, go enjoy that break. Maybe your next breakthrough profit idea is waiting on the other side of some rest too…

And truly, you deserve it.

Tired of
Working Hard But Not Keeping Enough Money?

Use our quick Money Map to easily enter your money in and money out, giving you a snapshot of your profitability so you’re clear on your numbers.

Tired of Working Hard But Not Keeping Enough Money?

Grab Our Free BUSINESS Money Map

 

Use our quick Money Map to easily enter your money in and money out, giving you a snapshot of your profitability so you’re clear on your numbers.

Tired of Working Hard But Not Keeping Enough Money?

Grab Our Free BUSINESS Money Map

 

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