Does any of this feel like I could be describing how you’re feeling in your business right now…?

You’ve reached a level of revenue that your starter business self would be thrilled with. Yay!

You’re good at what you do. You’re helping people, and you’re making sales and revenue. All good news, right?

Not quite, because you still aren’t paying yourself enough and you’re working more than you’d like. 

You can’t seem to figure out how to get more profit from what you’re bringing in. You thought this was the success you wanted, but it’s not all working quite as planned (because there is just too much work for you).

The truth is you feel stuck. So you start doing “all the things” to just try to make more revenue. Things like:

• Trying to come up with yet another way to get more clients and students
• Trying yet another marketing course, watching more IG Lives, posting like crazy on social
• Launching another new service or product and throwing all you’ve got at it 

But you’re still not moving the needle on how much you can actually pay yourself or working less… and you start to wonder — what now? Is there something I’m missing? 

If you’re nodding your head and feeling like “yes, this is me!”, I want you to know that it’s not your fault.

You may have even hired a business coach, but didn’t realize that they were actually more of a marketing or visibility coach. 

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The longer, slower days of summer are here, but just because it’s summer DOESN’T mean you have to resign yourself to lower profits or slower growth while you take time off.

You also don’t have to ride the guilt rollercoaster of feeling like you’re either not working enough, or you’re working too much!

Pool or work? Work or pool? 

It can feel like you’re constantly having to choose between making the most of the fun “off” time with your kids and friends, and trying to keep your business rolling along to avoid a dip in how much you’re making.

We hear a lot of talk about summer slow downs as though it’s an inevitable part of being an entrepreneur, but I want to challenge that idea.

It really doesn’t have to be that way.

In fact, I’m going to turn that idea right on its head and tell you that it’s totally possible to have a Hot Profit Summer, AND have time to chill with the kids, take that vacation, or hang out by the pool. 

But it won’t happen unless you get strategic + intentional about how you invest your time – and do it as early in the season as possible.

I’m not talking about overcomplicating or doing more. Quite the opposite.

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Have you ever felt like maybe you just don’t have the “good with money” gene? 

Like everyone else must know what they’re doing with their business money (like making it, managing it, + planning it), but maybe it’s a gift you just weren’t born with?

So it may have felt safer to just not look or ask too many questions because you think you don’t want to know… as if it would be too scary to actually know and understand the real financial picture.

Here’s the thing:

Managing finances is NOT a natural skill for many entrepreneurs. 

Why would it be?

Oh and ignorance is NOT bliss — it’s actually very expensive and stressful.

Given that there’s no Finance For Entrepreneurs 101 when you set up your “shingle” (that I know of!), it’s no surprise that when your business starts to grow and things get more complicated, you’ll soon find that what seemed like no big deal in the beginning is suddenly a challenge.

(It’s kind of like when you become a parent, or even getting married, you wish you had the instruction books!)

This is exactly what I talked about during my recent appearance on Gemma Bonham-Carter’s Course Creator podcast.

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