I see it every year around now: 

Entrepreneurs diving into Black Friday (yes the planning starts now) with big dreams but leaving with nothing more than a bruised ego and a boatload of unsold offers — oh and some frustration and lost sleep too!

And I’m not surprised.

Because honestly, most people get it wrong. 

They slap together a last-minute sale, give no warning to their audience, drop their prices for 24 hours, cross their fingers, and hope for the best. 

Spoiler alert: hope is not a strategy.

Let’s break it all down today. 

A bit of tough love — and expensive lessons — coming your way…

1. Your Black Friday Is Likely to Fail If You Have No Real Strategy

Black Friday isn’t just about offering a discount. 

If you’re cutting prices without a well-thought-out plan, you’re just devaluing your brand. (I have strong feelings about why you should *not* put your core offer “on sale” — hint: you never want to train your people to wait for a “sale”.)

The top 1% have a strategy that goes beyond “let’s discount everything by 50%.” 

They know their customer journey, they understand how to create value and urgency, and they know how to get their audience to listen and buy. 

2. Your Black Friday Is Likely to Fail If You Don’t Warm Up Your Audience.

Most entrepreneurs send a “Black Friday Sale is LIVE!” email and wonder why no one is buying. 

Remember how last week I mentioned how way too often we are on a metaphorical “first date” and we jump straight to “Will you marry me?” Case in point.

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You want to grab some extra revenue this month?

I can’t wait to see your face when I drop the coolest revenue ideas in my LIVE training coming up on October 21st.

It’s going to be like I turn on a switch in your brain and you’ll see opportunity and possibilities EVERYWHERE.  

Because I can guarantee there’s hidden money right now inside your business.  And I can guarantee that you’re going to get at least 1 idea worth $1k in extra revenue during our call.  

Find Your Fastest Path To More Cash Right Now

A live zoom training for biz owners who want fresh revenue-generating ideas that are working now! 

>>> LIVE this Monday, October 21st at 2-4pm Eastern <<<

Quick note – this live training is for all levels of business. If my signature program, Cash Flow CEO, sounded amazing but you weren’t able to join this time for whatever reason  THIS live training is where you can get my help for your business.  

There are no prerequisites for this training, no minimum revenue or specific niche. It’s for Y-O-U just as you are right now. (And at just $97, it’s cheaper than a night out to dinner — but the price doubles tonight!)

Click HERE to get your seat, because when the last of the 10 seats are gone, they’re gone.

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Can you imagine getting engaged before you even had one or two dates with someone?

Well, as online business owners, we sometimes ask folks to do that for us.

So maybe you want to “date” me before you “marry” me?

Maybe that was why you weren’t able to commit to 3 months and $2k to join us for Cash Flow CEO yet, and that’s totally okay.

So, let’s get to know each other a little better!

And you can get a feel for how my profit-focused strategies will help your business jump to the next level.  

I’m hosting a live training on the 21st and you’re invited — for WAY less money and time than Cash Flow CEO.

Find Your Fastest Path To More Cash Right Now

A live zoom training for biz owners who are ready to take action and earn a pile of cash 

>>>LIVE on Monday, October 21st at 2-4pm Eastern<<<

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