Even if you aren’t motivated by money, your business is.

James Wedmore says that — and it’s something I repeat to my Cash Flow CEO students. 

I want you to think about that quote because most of us didn’t start our businesses only for the money… 

We created businesses to create a positive impact, teach others things we’ve struggled with ourselves, and because we simply have a passion for what we do.

We wanted freedom and flexibility.

We wanted control over our own financial destiny.

Here’s the thing… your business needs to run off the money it brings in. 

Your business is not a non-profit and you’re not a volunteer. 

You have bills to pay (and hey – you want to be paid as much as you can for all that effort too right?).

The good news is that the more money you make, it really represents the more money you are earning from the people you are serving.

And that’s where I come in. I’m here to support you — the leader of your business — to make the best aligned decisions based on how you want to make money (i.e. your business model), the income you want to make, and your own lifestyle goals.

So there is not one “right” answer to business. 

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How often do you think about retirement?

Most people only think about what they want to do when they retire, not about how they will pay for those things… 

(I get it — dreaming of the lifestyle is much more fun than saving for it!)

Saving for retirement is one of those it’s best to have started yesterday, but it’s next best to start today kind of things.

“It can certainly be challenging to build up a good-sized nest egg, but it will certainly be impossible if you never try.”

But most people just give up… they think, what’s the point? I won’t have enough to retire so I’ll just spend it now.

Where does that leave you? Working till you die.

My polite response: No thank you.

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Sometimes, I still get surprised at how much of an impact small actions can make.

And this is in any area of life. 

Could be the small action of adding exercise or a gratitude practice every day, or saving $100 every month for retirement.

Compounding is a beautiful thing.

(The book The Compound Effect changed my life!)

Knowledge is like that too. 

I created the Cash Flow CEO system to empower entrepreneurs who are so skillful and know in their hearts that they can create an impact in the world…

… but even though they are “making” good money (revenue), they aren’t very comfortable with the financial side of business and want to be able to take home more for themselves (profit).

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