Is it true?

by Belinda Rosenblum

Myth or fact?

Setting a revenue goal is all the business money planning you need. (Or is it?)

Drumroll please…. this is a total MYTH!

Although it’s all that most business coaches suggest, the truth is that you need to make a real plan for profit, not just revenue.

If you don’t make enough profit, your revenue goals don’t matter because your business isn’t sustainable.

But what usually happens?

When we just plan for revenue and set a goal for the overall dollar amount we want to bring in and then hope for the best, we leave our livelihood (based on the actual profits we net) to chance. 

Most people are encouraged to set a big target revenue goal for the year but then they think the “planning” is done. 

Based on how alot of business coaching programs work, I can totally see how the myth of simple revenue planning becomes the norm. No one is talking about the importance of PROFIT or how just working harder to make more revenue might not be the answer to actually paying yourself more. (It can actually be exactly the wrong advice.)

The reality is that a revenue goal is just the very tip of the planning iceberg that successful, intentional, scaling CEO business owners do.

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Do the terms C corp, S corp, and LLC have you feeling like you’d rather find something (anything!) else to do?

Maybe you have questions about which one is best for your business, but aren’t sure where to start or even what you need to know to make the best decision. I get it!

USA Today asked me about this same question in a recent article, so even though I don’t often talk about business structures or tax subjects in my emails to you, I know this question comes up often for people so I wanted to share.

Which one you choose can have long term implications for your business, and immediate implications on your bank account, so although it’s not the sexiest topic ever, it’s definitely one that you want to feel confident about as your business grows.

Check out the article on USA Today for the scoop — and I’m even the lead expert quoted!

It probably goes without saying, but when it comes to tax matters… be sure to talk to your own CPA or tax professional. 

Which one are you — an LLC, LLC with an S Corp election, or a C Corp? Comment below and lmk.

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THIS IS IT!

If you’re ready to…

Break down any limiting beliefs that keep you overworking harder than you need to so you truly step in as the CEO of your business.

Create real money management systems so you can pay yourself MORE and lead your business understanding how to make the kind of financial decisions that SCALE.

Strategically project your revenue AND profits and feel a whole new level of security and safety with your money.

Build the right support team for where you are now in your business — and for where you want to be…

Cash Flow CEO is for you. 

This could be one of those decisions that you get to look back on and say, “WOW, I’m so glad I took the few minutes on a Friday night to book a call to apply. I had NO idea what an incredible difference it was going to make to my life and my business.”

You have nothing to lose and EVERYTHING to gain by taking this opportunity to see if it’s for you. 

My commitment to helping you succeed is even backed up by an unheard of 100% return on investment promise! When you apply, there is no deposit or commitment needed, and we’ll talk face to face on zoom next week to make sure this is the right fit for YOU.

Are you ready? 

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What’s your CEO salary?

by Belinda Rosenblum

Did you just roll your eyes at that subject line? 

(Like what salary, am I right…?)

As a business owner, sometimes it feels like you are sort of just stuck paying yourself whatever scraps you can with whatever’s left over. 

The good ol’ feast or famine. 

[We’ll be talking about exactly this next week — and how you can bust through your current income ceiling — in our new Profit Playbook Challenge – click here for access.]

Maybe your business picked up momentum faster than you could plan for and you haven’t had time to even think about a salary for yourself yet. (This is especially true for all my 1:1 online service providers out there.)

If that’s where you are, you’re definitely not alone.

Can I talk numbers with you for a minute? When was the last time you took a look at what your hourly rate actually is? 

Here’s some quick math: 

If you paid yourself $2,000 last month, and worked 60 hours/week, that’s only $8.33 per hour (and we haven’t even set aside money for taxes yet). 

That’s way lower than minimum wage. Here’s a tissue while you let that sink in.

I’m here to tell you that your expertise AND the impact you are creating is worth.so.much.more than that.

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